University of Massachusetts Amherst

The Town of Amherst is home to the University of Massachusetts Amherst (UMass), the state’s flagship institution. The Town and UMass—with over 25,000 students, almost 1,500 acres of campus and a $1 billion operating budget – saw the need to create a collaborative strategy to ensure that residents, students, businesses, and the built environment benefited from the anchor institution. 

Amherst and the University sought to address on-going challenges between the university’s growth and the town’s development by focusing on the housing challenges experienced by the students and local residents, and creating a path for long-term economic stability. U3 was engaged to establish a shared vision, goals, development framework, and implementation structure for the University and Town to address these housing and economic development challenges.

Building off of the Town and University’s previous planning efforts, the housing and economic development plan incorporated institutional and community input to establish a shared vision for how the Town and University can prosper together.